The Pact Includes the Delivery of Digital Experiences for TGL,
the New, Primetime Golf League at the Intersection of Sports and Technology
NEW YORK, NY – March 27 2023 – Next League, the leading digital growth consultancy and technology services company working exclusively within the global sports industry, today formally announced a multi-year partnership with TMRW Sports in support of its first venture TGL.
TGL is an all-new golf league operating in partnership with the PGA TOUR that fuses innovative technology with teams of the world’s best golfers competing in primetime. Launching in early 2024, TGL is poised to captivate and engage millions of sports fans with its primetime matches from its tech-infused, purpose-built venue in Palm Beach, Fla. Next League will provide extensive strategic and technical counsel, coupled with delivering world-class digital experiences to TGL. The first phase of the website is slated to launch this summer; the second phase, including a mobile app, will go live closer to the start of the TGL season.
Next League provides thought leadership, strategy and consulting, product design and development, software and systems development and integration, and the maintenance and operations of existing products and platforms to global sports organizations including the PGA TOUR, the Ladies Professional Golf Association (LPGA), NASCAR and the XFL, among nearly a dozen others.
“Next League has demonstrable expertise in delivering leading fan engagement and technology solutions for many of the world’s largest organizations in sports,” said Jon Kropp, TMRW Sports VP, Digital Media. “The Next League team has the experience to help us unlock the new opportunities leveraging the technology of the league and emerging consumer experiences. Next League is a trusted technology partner who will help us navigate the complex digital landscape and create a digital experience that meets the needs of an engaged fanbase.”
“We are thrilled to be partnering with the TMRW Sports and TGL teams at such a pivotal moment,” said David Nugent, Next League CEO. “Together, we are collaborating with their team to transform the digital sport experience through people and technology. Given our extensive expertise working across sport and within golf, we know we are uniquely qualified to help TGL design and deliver experiences that reach golf fans in new and innovative ways. We are excited to be creating something special with them.”
Next League’s mission includes partnering with sports organizations, like TMRW Sports, making investments that have a lasting social impact. As part of this engagement, Next League will join TMRW Sports by making a gift to the TMRW Sports Fund at Palm Beach State College to provide scholarships for students and support academic program development.